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Email Marketing Made Easy with Lightboxes

Trigger a Lightbox Web Form With a Link or Button

Posted by Marc Kline – A Weber

A lightbox is one way you can grab your visitors’ attention – it appears above your web page and shades everything else out.

We (A Weber) offer the lightbox as an option in our Web Form Generator. Once a page loads, the form installed on it appears above it. For some, this is great – a way to really catch the visitor off-guard with an offer to sign up for your email marketing campaign.

This insert and the examples of Lightboxes are from Dave Cane – Find Net Solutions

Hotel Club Discount Accommodation Deals

Hotel Club Discount Accommodation Deals

...  Hotel Club Deals and Rates to Go Deals are examples of websites that use our inexpensive, professional option of I Frame technology. The I Frame website instantly mirrors the Main website, (in this case Hotel Club and Rates to Go) while using the I Frame’s domain name, URL, title, description, keywords and key phrases, ideal for B2B programs , Internet Marketing campaigns and collecting names and email addresses for newsletters and promotions.

The two I Frame websites Hotel Club Deals and Rates to Go Deals also use light

Rates to Go Last Minute Hotel Accommodation

Rates to Go Last Minute Hotel Accommodation

box name capture forms, an option of A Weber email marketing programs. The light box acts like a Pop up and the great news is the lightbox is not effected by Pop Up Blockers. A Weber Lightbox forms can be set on a timer delay to display a pre determined number of seconds after the website displays. You can also determine the frequency the Light Box form will appear to a visitor, every time they visit or once a day etc….

Well, one man’s treasure is another man’s “annoying pop-up”. Some just don’t like them and there’s no convincing. They don’t want something that appears unexpectedly.

Does this describe you? Then I wonder how you might feel about a lightbox that appears only when a visitor does expect it – and asks for it.

An Alternative to the Automatic Pop-Up

When we (A Weber) recently re-did the Web Form Generator, the project’s lead developer, Dan, unsurfaced a neat option. By copying and pasting in some JavaScript above your form, you can set a button or link to trigger the loading of a lightbox, thereby preventing some of the possible pains of pop-ups while preserving a lot of the good stuff.

Find out more from AWeber’s Knowledge Base

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